Skip to content

11/01/2021 News

TOTAL Great Ethiopian Run, 20th edition

The 20th edition Total Great Ethiopian Run was colorfully celebrated on the 10 of January 2021 with the motto “20 years together”. Though it was planned to have 50,000 participants for the 20th edition of Total Great Ethiopian Run, due to the COVID – 19 the participants were reduced by 75 % in which only 12,500 participants were registered, and the race planned for November 14, 2020, was postponed to January 10, 2021.

The Great Ethiopian Run is an annual 10 km road running event held in Addis Ababa every year since 2001. Total Ethiopia has been the Title Sponsor for 5 consecutive years and will also continue to be for the coming 2 years.

Total Ethiopia arranged different activities to help the runners by offering interactive activists, umbrella, and group dancing activates. The race participants have enjoyed the activities in the station.

The 5-meter colorful flags, mesh and flying banners with Total Logo, lubricant and Total Gift Card promotional poster with Total Ethiopia brand Ambassador world champion Athlete Haile GEBRESILASSIE, live promotional announcements about Total Ethiopia and different activities in Total Service Stations gave Total Ethiopia a great brand coverage and visibility in the 10 km circuit and international medias gave a good media coverage of the event.

  • TOTAL Great Ethiopian Run, 20th edition

  • TOTAL Great Ethiopian Run, 20th edition

  • TOTAL Great Ethiopian Run, 20th edition

  • TOTAL Great Ethiopian Run, 20th edition

  • TOTAL Great Ethiopian Run, 20th edition